Lindsay Roseman is a content marketing leader who specializes in building and scaling high-impact content programs for innovative health tech and D2C brands.

From leading editorial initiatives at companies including Hims & Hers, SmileDirectClub, Clover Health and Eargo to shaping messaging for AI-driven platforms and value-based care models, Lindsay is passionate about storytelling, education and mission-driven work.

Whether supporting new product launches and go to market strategies, driving customer acquisition or building operational systems to efficiently scale growth, Lindsay brings a holistic approach to content that combines the highest editorial standards, performance marketing insight and brand voice development. Lindsay has led cross-functional initiatives spanning lifecycle blog content, SEO, video strategy, email, social media, landing pages and thought leadership content, all with the goal of increasing brand affinity and building trust.

Specialties: content marketing and strategy, SEO, editing, writing, video strategy and production, AP style, social media strategy, email marketing, content management systems, creative ideation.